Publications "Ströbel, Tim"
Jump to: Article in a journal Number of items: 2. Article in a journal
Brand, Lars ; Anderski, Matthias ; Ströbel, Tim:
Unpacking brand co-creation : a single-case study and empirical consolidation of brand co-creation performances following qualitative meta-synthesis. In: Journal of Brand Management. Vol. 32 (2025) . - pp. 150-165. ISSN 1479-1803 DOI der Verlagsversion: https://doi.org/10.1057/s41262-024-00374-9
Woratschek, Herbert ; Kaiser, Mario ; Durchholz, Christian ; Ströbel, Tim:
Preisaufschläge für die sportliche Relevanz. In: German Journal of Exercise and Sport Research. Vol. 50 (2020) Issue 3 . - pp. 406-416. ISSN 2509-3150 DOI der Verlagsversion: https://doi.org/10.1007/s12662-020-00661-y |