Institutions of the University of Bayreuth
Junior Professor International Technology Management

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2017

Buck, Christoph ; Horbel, Chris ; Kessler, Tim:
A four-factor framework of consumers' perception of mobile applications in context.
Bayreuth , 2017 . - 34 S. - (Bayreuther Arbeitspapiere zur Wirtschaftsinformatik ; 64 )

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