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Produktverpackungen der Lebensmittelindustrie : Werbung oder Wahrheit?

DOI zum Zitieren der Version auf EPub Bayreuth: https://doi.org/10.15495/EPub_UBT_00007031
URN to cite this document: urn:nbn:de:bvb:703-epub-7031-0

Title data

Bachmann-Stein, Andrea:
Produktverpackungen der Lebensmittelindustrie : Werbung oder Wahrheit?
In: Zeitschrift für Literaturwissenschaft und Linguistik. Vol. 52 (2022) . - pp. 669-692.
ISSN 0049-8653
DOI der Verlagsversion: https://doi.org/10.1007/s41244-022-00274-y

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Further data

Item Type: Article in a journal
Keywords: Sale Packaging; Ambiguity; Disguise; Hide; Special Language; Persuasion; Advertising
DDC Subjects: 400 Language > 410 Linguistics
Institutions of the University: Faculties > Faculty of Languages and Literature > Chair Germanic Linguistics
Faculties
Faculties > Faculty of Languages and Literature
Language: German
Originates at UBT: No
URN: urn:nbn:de:bvb:703-epub-7031-0
Date Deposited: 09 Jun 2023 08:43
Last Modified: 09 Jun 2023 08:44
URI: https://epub.uni-bayreuth.de/id/eprint/7031

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