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Market Acceptance of Cloud Computing - An Empirical Analysis of Market Structure, Price Models and Service Requirements

URN to cite this document: urn:nbn:de:bvb:703-opus-5530

Title data

Han, Lei:
Market Acceptance of Cloud Computing - An Empirical Analysis of Market Structure, Price Models and Service Requirements.
Bayreuth , 2009 . - (Bayreuther Arbeitspapiere zur Wirtschaftsinformatik ; 42 )
(Master's, 2009, University of Bayreuth, Faculty of Law, Business and Economics)

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Abstract

As an emerging technology and business paradigm, Cloud Computing embeds fairly large amount of unexplored fields, from technological definition to business models. While the market of Cloud Computing is expected to expand in the near future, few studies of the actual market acceptance of the Cloud Computing services are done. It may be interesting, especially for the Cloud Computing service providers, to know more about the preferences of transaction forms and price models from the users and potential users. From an academic research’s point of view, we want to know whether the development of Cloud Computing market can be explained or even predicted by certain theoretical frameworks.

Further data

Item Type: Master's, Magister, Diploma, or Admission thesis
Keywords: Cloud Computing
DDC Subjects: 300 Social sciences > 330 Economics
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VII
Language: English
Originates at UBT: Yes
URN: urn:nbn:de:bvb:703-opus-5530
Date Deposited: 25 Apr 2014 10:14
Last Modified: 27 Apr 2017 05:34
URI: https://epub.uni-bayreuth.de/id/eprint/524

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